New! Crème Concealer

Experience flawless, crease-proof coverage that effortlessly matches your true hue.

Shop Now

Iconic essentials

Made with our hues in mind.
Shop All
  • Crème To Powder Skin $41.00

  • Iconic Lipstick $29.00

  • Lip Shaper $23.00

  • SkinFlex Stick $39.00

  • Set It Loose Powder $35.00

  • Iconic Pressed Powder $35.00

Celebrating diversity, pioneering beauty, and elevating deeper skin tones since 1973.

Unlock your rewards

Join Fashion Fair Rewards and enjoy exclusive, member-only benefits every time you shop.

Join Now

  • “Fashion Fair was my first makeup. It did and still does offer a variety of shades that are needed for women of color. Highly recommend!”


  • “I love Fashion Fair makeup, best product ever produced! It stays on all day and you don’t have to keep checking or put more on. All I can say is that I love it!”


  • “I have enjoyed Fashion Fair for years. I'm really glad they brought it back. BETTER THAN EVER! 10 stars”


  • “I have used Fashion Fair for many years. I love it, and I am very, very happy that they are back. It makes your skin looks smooth and flawless. Thank you for coming back!”


50 years of Black beauty

Black owned and founded, Fashion Fair has always
understood the unique undertones of deeper hues.

Our Legacy